Legal Risks in Translations: Hanging On Every (Foreign) Word
Janel and her business partner Kevin go all in on their wearable-tech startup. They even get foreign patents translated into English to make sure…
The High Cost of Cheap Translation
Why You Shouldn鈥檛 Skimp When Leaping the Language Barrier You pay for the best product development and manufacturing. Your legal and administrative people are…
5 Tips for Taking Your Business Global
The Coca-Cola Company is the leading beverage maker in China鈥檚 $69 billion soft drink market, but the story might have been quite different if…
The ATA Compass
Want to reach more customers, grow your business, and improve your bottom line? The ATA Compass publishes articles and provides resources to show you…
Don鈥檛 Get Lost in Translation. Get It Right!
We鈥檝e all seen them: eyebrow-raising 鈥渢ranslations鈥 that leave you either shaking your head or slapping your knee. Just ask Google and you鈥檒l find countless…
Automation Doesn鈥檛 Solve Everything
Six Things You Should Know About Machine Translation Taco Bell鈥檚 return to Japan in 2015 was widely anticipated, but the company鈥檚 launch of its…
Certified Translation vs. Certified Translator
What is a Certified Translation? In the United States a certified translation consists of the following three parts: The source-language (original) text The target-language…
Hello, World! Quality Website Translation is Your Entry Pass to a Global Market
What stands between your business and world domination? Language, for one. Whatever your native language is, most of the world doesn鈥檛 understand it. So…
Transcreation: Translating and Recreating
Sometimes translating a text isn鈥檛 enough: you need more than just a copy of the original text in another language, you need a text…
Five ways to increase translation quality while keeping costs under control
Many translation clients wonder how to obtain a high-quality translation within the constraints of a project鈥檚 budget. While it鈥檚 important to acknowledge that in…
Ten steps to make your technical translation projects a success
This article describes ten effective steps technical writers, publishers, or communications managers can take to ensure that translation projects go smoothly and to everyone鈥…
What do Translation Buyers and Fourth Graders Have in Common?
Most translators and interpreters care deeply about the future of their professions and welcome the opportunity to talk to students of any age about…